How to Offer Buy One Get One(BOGO) in your WooCommerce Shop

Buy One Get One also known as BOGO is one of the most commonly used marketing strategies worldwide both in Online and Offline Stores to get more sales. In this article, we will cover the following,

1. What is Buy One Get One (BOGO)
2. Benefits of Buy One Get One
3. Common Use Cases of Buy One Get One
4. How to Offer Buy One Get One in your WooCommerce Shop

What is Buy One Get One (BOGO)
Buy One Get One(BOGO) is a marketing strategy in which the customers receive a product for free when they purchase a specified product. One point to note is that Buy One Get One offers need not necessarily always be Buy 1 Get 1. Some of the common ways in which this offer method is being used are as follows
– Buy 1 Get 1
– Buy 2 Get 1
– Buy 3 Get 2
– Etc
Generally, Buy One Get One(BOGO) offers can be extended as Buy X Get Y.

Benefits of Buy One Get One
– Creates a sense of urgency to your customers which will result in more sales.
– Your customers feel they are getting more value for the amount they spend in your shop.
– Helps you to sell unsold products.
– Increases customer’s loyalty and loyal customers often refer new customers to your shop.

Common Use Cases of Buy One Get One
Some of the common use cases of Buy One Get One Marketing Strategy
– Buy a Mobile Phone and Get a Mobile Case for Free.
– Buy 2 Shirts and Get 1 Shirt Free.
– Buy 3 Trousers and Get 2 Trousers Free.
– Get One Quantity Free for Every 5 Quantities Purchased.

How to Offer Buy One Get One in your WooCommerce Shop?

Free Gifts for WooCommerce plugin is a premium plugin which is available in WooCommerce.com. In this plugin, you can setup and Offer Buy One Get One (BOGO) Offers in your WooCommerce Shop.

How to setup Buy One Get One offer using Free Gifts for WooCommerce
– Navigate to WooCommerce -> Free Gifts – > Rules
– Click the “Add New Rule” button
– In the “Rule Type” option, choose “Buy X Get Y(Buy One Get One)”

– If you are planning to provide the offer on the same product i.e Buy 1 Quantity and Get 1 Quantity of the same product for free, then in “Gift Product Type” option, choose “Same Product”. If you are planning to provide the offer on a different product, then in “Gift Product Type” option choose “Different Products”.

– In the “Buy Product” option, search and select the product which your customer should purchase to receive the offer.
– If your “Gift Product Type” is set to “Different Products”, then you may have to select the product which your customers will receive for free in the “Get Product(s)” option.
– In the “Buy Quantity” and “Get Quantity” set the quantities which your customers should Purchase and the quantities which they will be receiving for free.
– If you want to repeat the offer every time your customers meet the requirement, then enable the “Repeat Gift” option.

Example:
Buy 1 Get 1 without repeat gift will offer only one quantity as free irrespective of how many quantities the user purchases.
Buy 1 Get 1 with repeat gift will offer one quantity as free for every quantity purchased.

How your Customers can avail your Buy One Get One Offer?
– Customer adds one quantity of a product to the cart which is linked to a Buy One Get One Offer.
– Once the product is added to the cart, the Free Quantity of the product will be automatically added to the cart.
– The user will only have to pay for 1 quantity while they receive 2 quantities.

Other Features which are available in Free Gifts for WooCommerce
– It allows you to create unlimited gift rules
– It allows you to set start and end date for Buy One Get One offer
– You can set restrictions on the number of orders the Buy One Get One Offer should be valid
– You can also place additional restrictions for Buy One Get Offer based on Cart Total or Order Total
– You can place user restrictions so that you can control which users are eligible to receive the offer.

You may find the following articles helpful
Top 5+ Best WooCommerce Free Gift Plugins

Top 6 Best WooCommerce Deals Plugins

WooCommerce deals plugins can be used to enable deals and offer discounts for purchasing products on your WooCommerce store. You can assign the deal validity for a specific period. So it helps you to promote the products on your site and sell more products within a short time.

In this article, we have listed the Top 6 Best WooCommerce Deals Plugins which are as follows,

1. Deals for WooCommerce
2. YITH Deals for WooCommerce
3. WooCommerce Group Buy and Deals – Groupon Clone for Woocommerce
4. Pricing Deals for WooCommerce
5. Black Friday and Cyber Monday Deals for WooCommerce
6. Cart Deals for WooCommerce

1. Deals for WooCommerce

Deals for WooCommerce is a premium plugin which is developed by Flintop. It allows you to create and manage deals on your WooCommerce Shop. You can offer and display product deals and payment gateway deals. You can also categorize the deals further into,

1. Current Deals
2. Upcoming Deals
3. Missed Deals

Some of the important features are listed below,
– It allows you to display the countdown timer for deal’s start time and end time
– You can set restrictions on your inventory so that only limited quantities of a product carry a deal price
– You can monitor the performance of their deal campaigns from a separate table
– A progress bar tracks the deal inventory on the dedicated deals page and on the single product page
– Customers can see the original price, deal price, as well as both the amount and the percentage of savings
– You can restrict maximum product quantity that a customer can purchase at a deal price is restricted to one per order

2. YITH Deals for WooCommerce


YITH Deals for WooCommerce is a premium plugin which is developed by Yith. It allows you to promote the products by offering discounts to your customers on your site. You can display deals in popup form or bottom of the page.

Some of the features offered by this plugin are listed below,
– It allows you to customize the content of your offer
– You can set display the offer based on conditions(cart content or the user details)
– Option to show the deal offer for a limited period
– Options available to choose what will happen when the offer is accepted
– Option available to choose what will happen when the offer is rejected
– Compatibility with WPML

3. WooCommerce Group Buy and Deals – Groupon Clone for Woocommerce

WooCommerce Group Buy and Deals – Groupon Clone for Woocommerce is a premium plugin which is developed by wpgenie. It allows you to enable Group Buy and deals on your WooCommerce store.

Features offered by this plugin are listed below,
– It allows you to set the minimum and maximum number of deals
– You can define max deals per user
– You can set start and end time for group buy deal
– You can instantly finish group buy deal if the max number of deals was sold
– It allows you to refund the purchase if the deal failed (payment processor has to support this feature)
– You can easily control deals to display along with other items or on a separate page
– Email notifications available for group buy win, fail, finish, no luck (fail notification for the deal participant)

4. Pricing Deals for WooCommerce


Pricing Deals for WooCommerce is a free plugin. It allows you to create and display deals with offering discounts on your WooCommerce store.

Some of the key features offered by this plugin are listed below,
– It allows you to set fixed or percentage discount
– You can advertise the deal on your site using shortcodes
– Bulk pricing in a single rule
– It supports Bogo deals (buy one get one), category pricing and catalog pricing
– It supports multilanguage through qTranslateX or Gtranslate
For more features, you can refer to the Pro version.

5. Black Friday and Cyber Monday Deals for WooCommerce


Black Friday and Cyber Monday Deals for WooCommerce is a free plugin. It allows you to create events and offer discounts with deals on your WooCommerce store.

It offers some notable features which are listed below,
– You can schedule events by date and time
– It allows you to offer BOGO deals
– You can assign event ending time
– Display countdown for the upcoming event
– You can offer free shipping during the event
– Built-in promotion designer
For more features, you can refer to the Pro version.

6. Cart Deals for WooCommerce


Cart Deals for WooCommerce is a free plugin. Using this plugin, you can enable cart deals and sales promotion on your WooCommerce store.

It offers some major features which are listed below,
– It allows you to create a discount rule for cart deals.
-You can sort cart deals to apply for product Category, Role/Membership, product or variation.
– It allows you to advertise your deals using shortcodes.
– Sale Pricing and Dynamic Pricing Deals types
For more features, you can refer to the Pro version.

Top 5+ Best WooCommerce Free Gift Plugins

Offering Free Gifts to your customers when they make a purchase is a smart way to improve your sales on your WooCommerce Shop. Your customers will be encouraged to make more purchases in the future which in turn brings more sales to your site.

Advantages
– It helps to increase new customers to your site
– Increases network traffic of your site
– It helps to increase customer satisfaction and loyalty
– It helps to sell more products and boost your sales

In this article, we have listed Top 5+ Best WooCommerce Free Gift Plugins which are as follows,

1. Free Gifts for WooCommerce
2. WooCommerce Multiple Free Gift
3. Giftable for WooCommerce
4. WooCommerce Free Gift
5. WooCommerce Gift Manager
6. Woo Gift : Advanced Woocommerce Gift Plugin

1. Free Gifts for WooCommerce

Free Gifts for WooCommerce is a premium plugin which is developed by Flintop. Using this plugin, you can award free gifts to your customers in your WooCommerce shop. It allows you to offer free gifts in two ways,

1. Admin can manually send free gifts to any user
2. Customers can choose their gift on cart Page

Features offered by this plugin are listed below,
– You can allow customers to choose their Free Gifts
– It allows you to create any number of rules in advance
– Free Gifts rules can be configured based on Cart Subtotal / Cart Quantity
– Admin can manually offer Free Gifts to any user
– Option to set the maximum number of Free Gifts per order
– You can restrict Free Gifts if a WooCommerce coupon is already applied in cart
– Option available to restrict multiple quantities of the same product being chosen as a free product

2. WooCommerce Multiple Free Gift

WooCommerce Multiple Free Gift is a free plugin. Using this plugin, you can offer free products or gifts to your customers when they purchase products at your store. You can set conditions to offer free products.

Some of the important features are listed below,
– You can assign gifts when a condition is met
– You can choose the number of gifts allowed
– You can assign the gifts in a global level
– You can customize the promotion message
– It is compatible with Aelia Currency Converter
– It is compatible Loco translate

3. Giftable for WooCommerce

Giftable for WooCommerce is a free plugin. It allows you to offer free gifts to your customers on checkout based on the conditions that you have configured. You can choose any products on your site as gifts to offer.

Key features to be noted in this plugin are as follows,
– It allows you to set up gift categories and conditions
– You can choose any existing product as gifts or create a new product to assign as gift
– Customers can select the gifts in cart page when they meet the conditions that you have configured for gifts products
– It allows you to offer gifts based on cart amounts, number of items, date range, user roles, etc
– It has unlimited numbers and combinations of gift categories, conditions, and gifts

4. WooCommerce Free Gift


WooCommerce Free Gift is a premium plugin which is developed by renp. It allows you to set products as gifts and offer them to your customers based on their order price (cart subtotal).

Some of the notable features offered by this plugin are as follows,
– It allows you to specify a single product as the gift or allow customers to select a gift from a specified category
– You can allow free gifts to all users or only logged in users
– Giving a gift to the same customer more than once can be disabled if desired
– You can hide the gift products from customers in the shop
– It allows you to set gifts based on order price (cart subtotal)

5. WooCommerce Gift Manager

WooCommerce Gift Manager is a free plugin which is developed by wpproducts. It allows you to create and manage gift products which can be offered to your customers. Gifts can be awarded based on conditions(custom settings) such as cart subtotal, categories products, number of categories products, total quantity or any particular product.

Some of the features offered by this plugin are listed below,
– It allows you to choose multiple Gift items from existing products
– Display the gift items at cart page as a popup
– You can offer gifts based on multiple criteria such as subtotal, categories Products, number of categories products, total quantity or based on any particular product
– You can customize the gift message for the cart page
– You can customize popup title, title font size and title font color

6. Woo Gift : Advanced Woocommerce Gift Plugin

Woo Gift : Advanced Woocommerce Gift Plugin is a premium plugin which is developed by proword. Using this plugin, you can set different rules and conditions to offer free gifts products to your customers on your WooCommerce shop.

Notable features offered by this plugin are as follows,
– It supports variable products
– Free Gifts can be added to the customer’s cart based on conditions
– It allows you to show the free gift on the product page
– You can create different rules and conditions to offer gifts
– You can allow your customers to choose a free product if they meet your conditions
– Popup for new customers with the ability to display gifts